Sample
Marketing Manager Resume

Marketing manager resume to personalize for your own use. Get your job application noticed with this persuasive and professional resume format.

Marketing is all about getting the right results. Your resume should clearly reflect your successes using facts and figures. Effectively present your competencies and accomplishments to make the best impression.

Employers want to know your effect on the bottom line so describe yourself in terms of how you positively contributed to previous companies. Your resume is a marketing tool, optimize it!

Marketing Manager Resume Template


YOUR FULL NAME

Your mailing address
Your phone numbers
Your email address


Objective

Marketing management position in a competitive and dynamic environment.


Profile Statement or Summary

Include about 6 - 8 job-relevant key points.

Examples:

  • X years experience delivering profitable marketing solutions in the Y industry
  • proven ability to create compelling marketing campaigns and penetrate new markets
  • developed and implemented high-impact integrated marketing plans that increased sales by X
  • developed market specific merchandising and promotional strategies to expand market share by X
  • expert in competitive market analysis and qualitative and quantitative research
  • verifiable success in launching products for national markets
  • development and delivery of the overall go-to-market plan for X products including positioning, PR, launches, collateral and events
  • successful introduction of innovative branding strategies
  • proven ability to manage multiple corresponding projects and cross-functional teams to deadline
  • testing and rollout of X product/service that resulted in national sales of $X in the first year
  • record of initiating and building positive relationships to secure long-term contracts
  • proven experience in reducing marketing costs and managing budgets successfully
  • comprehensive digital marketing capability current with social media, SEO and online trends
  • experience in leveraging progressive marketing tactics including viral and virtual vehicles
  • successful event planning and execution
  • high-impact presentation and negotiation skills

Work Experience

Marketing Manager

The Company, New York, NY
January 2010 - Date

  • conduct market research and intelligence to inform marketing tactics
  • plan, develop and implement strategic marketing plans that result in consistent annual sales increases of X%
  • develop marketing team to successfully implement program and deliver on organizational objectives
  • drive the introduction of enhancements to established products to increase sales by $X over X months
  • direct cross-functional teams to ensure the successful launch of X products
  • develop launch schedules, advertising, direct and indirect marketing campaigns, promotions, sales tools and event marketing
  • co-ordinate marketing activities with PR and press
  • manage advertising campaign creation and execution
  • create and implement social media strategy to integrate with overall marketing tactics
  • oversee pricing strategies on new and existing products to ensure competitiveness and profitability objectives are achieved
  • manage distribution channels for products
  • set and control financial budgets of $X

Marketing Manager

Isando Technologies, New York, NY
April 2005 - December 2009

  • determined profitability and viability of product enhancements and new products
  • developed and implemented integrated marketing campaigns including branding, direct mail, print and web advertising, sales collateral materials, PR, promotions and events
  • created and executed digital marketing strategy to drive brand awareness
  • devised fresh market penetration strategies to secure new contracts worth $X
  • led X% gain in sales volume to $X within a four year period

Marketing Specialist

Geneva Systems, New York, NY
September 2001 - March 2005

  • developed and implemented demand creation campaigns to promote new and established products to targeted markets
  • developed and delivered key marketing communications initiatives
  • created high-yield marketing material

Education

St Johns University, New York, NY

B.S. in Marketing 2001


Technical Skills

  • advanced computer skills
  • proficient in MS Office, CRM software, data analysis applications
  • website development and SEO techniques
  • excellent project management skills
  • qualitative and quantitative research skills

Core Competencies

  • communication skills
  • organization and planning
  • problem analysis and problem-solving 
  • persuasive and influencing ability
  • teamwork
  • negotiation skills
  • presentation skills
  • innovation and creativity
  • decision-making
  • adaptability
  • stress tolerance

References

Available on request


Include your own job information in this marketing manager resume sample. Use the detailed marketing manager job description to help you.

Include a convincing cover letter with your marketing resume. Use the sample marketing manager cover letter as a guide.

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